THE IMPORTANCE OF THE COMMUNICATIVE APPROACH FOR TEACHING BUSINESS ENGLISH IN A ROMANIAN UNIVERSITY

IN THE GLOBALIZED ERA, THERE HAS BEEN A GROWING INTEREST IN LEARNING AND TEACHING ENGLISH ALL OVER THE WORLD DUE TO CERTAIN FACTORS: THE GROWTH OF TOURISM AND TRAVEL INDUSTRIES, THE TECHNOLOGICAL DEVELOPMENT AND THE MAJOR DEMOGRAPHIC SHIFTS, FREE ACCESS TO INFORMATION, FREE MOVEMENT OF THE LABOUR FORCE ACROSS EUROPE, ETC, ALL OF THESE CONTRIBUTING TO A TREMENDOUS INCREASE OF THE ROLE OF ENGLISH AS THE LINGUA FRANCA AS A CONSEQUENCE, VARIOUS THEORIES, METHODS AND APPROACHES OF TEACHING AND LEARNING ENGLISH H AVE EMERGED AND THE TEACHERS HAVE TO CHOOSE FROM A WIDE RANGE OF OPTIONS, SOME OF THEM QUITE CONTROVERSIAL. THE COMMUNICATIVE LANGUAGE TEACHING(CLT) APPROACH IS ONE OF THE MOST POPULAR AND HAS BEEN AROUND FOR OVER 50 YEARS. THE PURPOSE OF MY STUDY -CARRIED OUT ON 200 STUDENTS FROM ”CONSTANTIN BRANCUSI” UNIVERSITY OF TARGU -JIU IS TO EXAMINE THE EFFECTIVENESS OF CLT IN BUSINESS ENGLISH CLASSES. THE INFORMATION COLLECTED CLEARLY INDICATED THAT THE STUDENTS BELIEVE THAT THEY CAN IMPROVE THEIR LANGUAGE PROFICIENC Y BY USING COMMUNICATIVE METHODS AND THESE METHODS CAN HELP THEM TO BETTER INTERACT WITH ONE ANOTHER AND THE TEACHER AND BUILD UP CONFIDENCE IN USING BUSINESS ENGLISH. CLT’S EFFICIENCY AND BENEFICIAL IMPACT UPON STUDENTS’ PERFORMANCE HAS BEEN DEMONSTRATED AGAIN.

The body of this article is intentionally hidden on the public page. Please use the PDF reader or the PDF download for the complete text.